Terry Behan is M.D. of The Fearless Executive, a brand implementation agency specializing in internal brand development and designing the customer experience.

Terry has lived and worked in Ireland, England, Greece and Germany, before moving and settling in South Africa in 1997. He has worked extensively with many of South Africa’s best-loved brands assisting them to protect and grow their market share through the development of focused brand implementation strategies.

He is a frequently published author on the topic of brand leadership, brand engagement and nation branding in various online and print media and is a regular speaker at local and international branding conferences.

Terry is also a fellow of the African Leadership Initiative, as well as a founder of The African Eagles, a youth development program and the owner of Royal Enfield Motorcycles in Southern Africa.